Frustration Free?

Amazon are always boasting about their "frustration free" packaging. Not just "frustration free", in fact, but "certified frustration free". I don't know how much it pays to be a certifier of frustration levels in regards to packaging, but I want that job.

Maybe I should get that job. Because whoever is "certifying" Amazon's packaging, they certainly don't live in my world. I order a lot from Amazon. I'm famed for it. And if you can be certain of anything it is that I will get wound up when my daily Amazon order arrives.

Whether it's the little rip-tabs on DVD-sized packaging that manage to break off into individual little pieces in your fingers rather than pull off in a strip as intended; or the box the size of airplane carry-on baggage containing nothing but a Yankee Candle and a LOT of paper; or maybe the item in an Amazon-branded box packed into a slightly larger Amazon-branded box (with a bit more paper) like a set of Russian dolls or a really sh*t game of pass-the-parcel......one way or another I'm going to be annoyed when I come to open it.

So, frustration free? I think someone's pulling your leg Amazon- they've knocked up that certificate on MS Publisher in their bedroom.